{"id":4171,"date":"2020-08-12T14:00:00","date_gmt":"2020-08-12T14:00:00","guid":{"rendered":"https:\/\/news.dream.press\/?post_type=customer-spotlight&#038;p=4171"},"modified":"2025-05-06T20:05:27","modified_gmt":"2025-05-06T20:05:27","slug":"msloydwrites","status":"publish","type":"customer-spotlight","link":"https:\/\/news.dream.press\/news\/customer-spotlight\/msloydwrites\/","title":{"rendered":"Corporate Gigs to Freelancer Freedom: How msloydwrites Made the Switch"},"content":{"rendered":"\n<p>Ever since she can remember, Michelle S. Loyd has loved writing \u2014 in all its forms.<\/p>\n\n\n\n<p>\u201cWriting has always come naturally to me and is one of my favorite ways to pass the time,\u201d she says. \u201cI find myself\n  taking notes and writing things down in the weirdest situations in preparation for a new article, post, or social\n  media update.\u201d<\/p>\n\n\n\n<p>It makes perfect sense that Loyd is now a freelance writer, social media influencer, and digital gamechanger. As the\n  owner and founder of&nbsp;<a href=\"https:\/\/msloydwrites.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">msloydwrites<\/a>&nbsp;\u2014&nbsp;a freelance writing, blogging, and marketing agency \u2014 she provides\n  services for local and international brands.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Finding a Path<\/h2>\n\n\n\n<p>But it wasn\u2019t always that way. Before launching her own business, she worked for some of America\u2019s biggest brands,\n  including AAA, Verizon Wireless, and Apple Inc.<\/p>\n\n\n\n<p>\u201cWhile it wasn\u2019t my destiny to stay with any of these companies, my time at each company taught me a lot about the\n  business world and customer experience,\u201d Loyd says. \u201cI also made a few lifelong friends along the way.\u201d<\/p>\n\n\n\n<p>Ultimately, her heart wasn\u2019t in her work, and she wanted to change that. \u201cSince I love writing so much and I kept\n  hearing from strong business leaders that you should love what you do, it finally dawned on me that I wasn\u2019t doing\n  what I loved,\u201d Loyd says. \u201cSo, I changed my career and began freelance writing in 2016. Apple was the last company\n  that I officially worked for before opening msloydwrites.\u201d<\/p>\n\n\n\n<p>Her experience prepared her for launching her own business.<\/p>\n\n\n\n<p>The most important things she learned were how to&nbsp;<a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-move-in-person-business-online\/\">operate a business in a virtual\n    environment<\/a>&nbsp;and use metrics to make business decisions. Loyd\u2019s degrees also helped; she holds an undergraduate\n  degree in psychology from Southern Illinois University and a graduate degree in human resource management with a\n  concentration in information systems management.<\/p>\n\n\n\n<p><strong>Related:<\/strong>&nbsp;<a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-create-freelance-writer-website\/\">How to\n    Create a Freelance Writer Website That Actually Gets You Writing Gigs<\/a><\/p>\n\n\n\n<p>The self-described \u201cdigital nomad\u201d is currently based in the Golden Isles of south Georgia, located just south of\n  Savannah, and considered one of the state\u2019s best-kept secrets. \u201cI\u2019ve had the pleasure of learning more about the\n  history of the area and discovering more about my roots and myself in the process,\u201d Loyd says. \u201cAs an African-American\n  woman, I have a deep interest in the history of South Georgia.\u201d<\/p>\n\n\n\n<p>Many cities there have strong ties and date back to the original roots of American slavery. She was amazed to learn\n  that in this part of the country, there are still direct descendants of the original West African Slaves brought over\n  during the Atlantic Slave Trade called \u201cGeeches\u201d or \u201cGullah.\u201d But her favorite part of the Golden Isles is the\n  breathtaking ocean views from the barrier islands.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">At Your Service<\/h2>\n\n\n\n<p>Through msloydwrites, Loyd provides freelance writing and marketing-related services online. Clients use her services\n  for everything from ghostwriting to blogging, <a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-promote-your-blog-on-social-media\/\">Twitter marketing<\/a>, and\n  consulting. \u201cMy clients are small businesses, startups, and individual entrepreneurs who need help creating or\n  enhancing their content marketing strategy,\u201d Loyd says.<\/p>\n\n\n\n<p>\u201cI create engaging content based on research and fact-checking that is targeted for each industry. I specialize in\n  providing quality web content for blogs and social media sites that are focused on mental health awareness, psychology\n  research and innovation, online therapy and telemedicine effectiveness, customer relations\/customer experience, and\n  small business consulting.\u201d<\/p>\n\n\n\n<p>Lately, the bulk of her work has been on writing mental health and psychology-related content for leading online\n  therapy providers and developing new affiliate relationships. \u201cThe topic of psychology and mental health has always\n  been important to me,\u201d Loyd says.<\/p>\n\n\n\n<p>\u201cI\u2019ve always wanted to be able to contribute to the healing of others as it relates to mental health. Even when I was\n  young, I could see that not enough emphasis was placed on education, research, and developing realistic treatment\n  options. As an anxiety sufferer myself, I know that living with mental health challenges can be difficult \u2014 even\n  debilitating in some cases. As a result, I do my best to make sure I\u2019m doing my part by sharing fact-checked education\n  and resources for people suffering with chronic mental health symptoms. I try to create clear and factual content that\n  helps people get connected with the resources and support they need to improve the quality of their mental health. I\n  figure that helping on at least a small scale can make a difference.\u201d<\/p>\n\n\n\n\n<div class=\"article-newsletter article-newsletter--gradient\">\n\n\n\n<form class=\"nwsl-form\" id=\"newsletter_article_single_\" novalidate><div class=\"messages\"><\/div><div class=\"form-group\"><label for=\"input_newsletter_article_single_\"><input type=\"email\"name=\"email\"id=\"input_newsletter_article_single_\"placeholder=\"Enter your email address\"novalidatedisabled=\"disabled\"\/><\/label><button type=\"submit\"class=\"btn btn--brand\"disabled=\"disabled\"><span>Sign Me Up!<\/span><\/button><\/div><\/form><\/div>\n\n\n<h2 class=\"wp-block-heading\">Social Studies<\/h2>\n\n\n\n<p>Like many other small business owners, Loyd uses her social media and <a href=\"https:\/\/www.dreamhost.com\/blog\/local-business-marketing-strategies\/\">marketing skills to promote her own\n    business<\/a>. She regularly engages with her followers on Twitter via updates, polls, and inspirational quotes, to\n  name a few.<\/p>\n\n\n\n<p>\u201cI\u2019m an active presence on Twitter where I share, learn and network with experts, influencers, and other like-minded\n  professionals,\u201d Loyd says. \u201cTalking to people who share similar interests and ideas makes it easy for me to\n  organically find new leads and partners to work with. I use my social media platform and website to share relevant,\n  engaging, and useful information with my followers and other like-minded professionals.\u201d<\/p>\n\n\n\n<p>Pushing herself to grow and <a href=\"https:\/\/www.dreamhost.com\/blog\/customer-spotlight-les-common-people\/\">evolve her own business<\/a> has had\n  both professional and personal payoff for Loyd. \u201cI\u2019m a huge nerd,\u201d she says. \u201cSo, outside of exceeding the\n  expectations of my clients and inspiring others, the most rewarding part of my business has been getting to learn and\n  experiment with so much new technology! It\u2019s weird to go from being a customer to learning how a business works from\n  the inside. I love all the apps, tools, gadgets, and widgets I get to play with at work now.\u201d<\/p>\n\n\n\n<p><strong>Related:<\/strong>&nbsp;<a href=\"https:\/\/www.dreamhost.com\/blog\/best-web-management-tools-for-small-businesses\/\">The 7 Best Web Management\n    Tools for Small Businesses<\/a><\/p>\n\n\n\n<p>She\u2019s learned many lessons along the way with msloydwrites. \u201cOne thing I think that every business owner should know\n  is a tip that I took from working at Apple, and that is: Even in business, you don\u2019t have to know it all,\u201d Loyd says.\n<\/p>\n\n\n\n<p>\u201cIt may seem strange to say, but we try to seem knowledgeable and keep so much information in our heads on so many\n  topics, that we forget to leave room for learning new ways of doing things. This includes innovation and improvements.\n  As long as the internet and Google are available and you know how to use your resources, everything you ever needed to\n  know is available at the click of a button. Take it easy on yourself.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Host with the Most<\/h2>\n\n\n\n<p>Having the right tech and tools at her fingertips has been crucial to Loyd\u2019s business expansion.  \u201cSpeaking of\n  apps and tools, <a href=\"https:\/\/www.dreamhost.com\/\">DreamHost<\/a> is actually one of the latest additions\n  to my toolbox,\u201d she says. \u201cI initially started my blog on the <a href=\"https:\/\/www.dreamhost.com\/blog\/wordpress-differences-beginners-guide\/\">WordPress.com platform<\/a> and\n  DreamHost was featured there. I always kept it in the back of my mind for when I was ready to host my own domain as my\n  business began to scale. Once I learned the <a href=\"https:\/\/www.dreamhost.com\/blog\/wordpress-crash-course\/\">ins\n    and outs of WordPress<\/a>, I tried hosting with another provider.\u201d<\/p>\n\n\n\n<p>While their hosting services were OK, the pricing was confusing, and they didn\u2019t have nearly enough options to meet\n  her needs. She became frustrated and remembered that years ago, she had told herself she would give DreamHost a try.\n  She <a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-migrate-wordpress-website\/\">switched her hosting over to\n    DreamHost <\/a>and has been very happy with the service ever since.<\/p>\n\n\n\n<p>\u201c<a href=\"https:\/\/www.dreamhost.com\/blog\/customer-spotlight-jos-velasco\/\">I\u2019m also my own webmaster<\/a>, so\n  simplicity in a hosting provider is mandatory,\u201d Loyd says. \u201cI\u2019m satisfied with the price, integrations, and features,\n  and I\u2019ve had zero issues with uptime on my website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"282\" src=\"https:\/\/www.dreamhost.com\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage.jpg\" alt=\"msloydwrites.com home page.\" class=\"wp-image-4180\" srcset=\"https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage.jpg 900w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-300x94.jpg 300w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-768x241.jpg 768w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-96x30.jpg 96w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-192x60.jpg 192w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-682x214.jpg 682w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-512x160.jpg 512w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-540x169.jpg 540w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-877x275.jpg 877w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-784x246.jpg 784w, https:\/\/news.dream.press\/news\/wp-content\/uploads\/2023\/02\/feb2404e-59a5-4411-acf3-22069203d8c1_msloydwrites-homepage-460x144.jpg 460w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p>One of Loyd\u2019s favorite things about DreamHost is the user interface because it\u2019s clean and provides clear\n  instructions on completing everyday tasks related to managing her website. Even <a href=\"https:\/\/www.dreamhost.com\/domains\/how-to-transfer-domains-to-dreamhost\/\">transferring her\n    domain<\/a> and <a href=\"https:\/\/help.dreamhost.com\/hc\/en-us\/articles\/215560437-What-types-of-hosting-plans-are-available-\">selecting a\n    hosting package<\/a> was a cinch.<\/p>\n\n\n\n<p>\u201cThe&nbsp;<a href=\"https:\/\/help.dreamhost.com\/hc\/en-us\/articles\/215525277-How-to-install-WordPress-using-the-One-Click-Installer\">one-click\n    WordPress install<\/a>&nbsp;made it easy for me to deploy and access my self-hosted WordPress website in just a matter of\n  minutes after setup,\u201d Loyd says. \u201cEasy-to-follow support guides help me navigate and manage hosting features of my\n  DreamHost account as a self-service option. I\u2019ve never had a major issue with my hosting-related services. DreamHost\n  offers a solid hosting package at an affordable price. As long as things continue to progress with DreamHost as\n  smoothly as they have so far, I plan to be a lifelong customer.\u201d<\/p>\n\n\n<div class=\"article-cta-shared article-cta-small\">\n\t<div class=\"tr-img-wrap-outer jsLoading\"><img decoding=\"async\" class=\"js-img-lazy \" src=\"https:\/\/www.dreamhost.com\/news\/wp-content\/themes\/dhtheme2023\/assets\/img\/lazy-loading-transparent.webp\" data-src=\"https:\/\/www.dreamhost.com\/news\/wp-content\/themes\/dhtheme2023\/assets\/img\/article-small-ad-cta-placeholder.jpg\"  alt=\"Ad background image\" \/><\/div>\n\n\t<a href='https:\/\/www.dreamhost.com\/hosting\/' class='link-top'>\n\t\t<span>Shared Hosting<\/span>\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\" width=\"15\"><path d=\"M342.6 233.4c12.5 12.5 12.5 32.8 0 45.3l-192 192c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3L274.7 256 105.4 86.6c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0l192 192z\"\/><\/svg>\n\t<\/a>\n\n\t<div class=\"content-btm\">\n\t\t<h2 class=\"h2--md\">\n\t\t\tWe\u2019ll Support Your Dream\n\t\t<\/h2>\n\t\t<p class=\"p--md\">\n\t\t\tWhatever your business goals, we\u2019ll be right there with you, making sure your website is fast, secure, and always up. Plans start at $2.59\/mo.\n\t\t<\/p>\n\n\t\t        <a\n            href=\"https:\/\/www.dreamhost.com\/hosting\/\"\n                        class=\"btn btn--white-outline btn--sm btn--round\"\n                        >\n            Choose Your Plan        <\/a>\n\n\t<\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Tech Talk<\/h2>\n\n\n\n<p>Loyd\u2019s website is, of course, an integral part of her business. \u201cMy website makes it easy for me to showcase my work,\n  my personality, and to describe my business in a nutshell for new clients, customers, and people who just want to know\n  more about what I do,\u201d Loyd says.<\/p>\n\n\n\n<p>She also created her site to share updates, news, and business tips with writers, marketers, and other small business\n  professionals to make it easier for them to succeed. \u201cI\u2019ve been working on the \u2018community\u2019 feature of the site that\n  includes forums and chat rooms for writers, marketers, and small business professionals to meet and chat about some\n  common business questions, issues, and tips,\u201d Loyd says. \u201cWhen it\u2019s complete I hope to have a \u2018virtual water cooler\u2019\n  environment. As a self-proclaimed introvert, I do as much networking and shopping as I can online.\u201d<\/p>\n\n\n\n<p>To <a href=\"https:\/\/www.dreamhost.com\/blog\/keep-your-blog-fresh-how-to-repurpose-old-posts\/\">keep her website\n    fresh<\/a>, she uses quite a few technologies and products. \u201cI\u2019m looking for a simple solution to integrate\n  everything,\u201d Loyd says. \u201cI recently started using Salesforce essentials, which seems to be doing a really awesome job\n  of bringing things together!\u201d<\/p>\n\n\n\n<p>Other tools she uses are&nbsp;<a href=\"https:\/\/help.dreamhost.com\/hc\/en-us\/articles\/215525287-WordPress-overview\">WordPress for blogging<\/a>,\n  Crowdfire, and Zoho Social for social media management, as well as Google Docs and Sheets for word processing, writing\n  blog posts, creating documents, and easy file sharing. \u201cI have a comprehensive list of&nbsp;<a href=\"https:\/\/www.msloydwrites.com\/resources\/\" target=\"_blank\" rel=\"noreferrer noopener\">resources<\/a>&nbsp;on my website\n  that talks more about the products and services that I use to power it.\u201d<\/p>\n\n\n\n<p><strong>Related:<\/strong>&nbsp;<a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-set-up-dreamhost-site-under-an-hour\/\">How\n    This Writer Set up a DreamHost Site in Under an Hour<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Back to the Future<\/h2>\n\n\n\n<p>Loyd aims to continue expanding both her business and her website. \u201cI plan to keep learning, growing, sharing great\n  content, and keeping up with the pace of technology as things change,\u201d she says.<\/p>\n\n\n\n<p>\u201cI hope that one day msloydwrites will be a source of information and inspiration for people who are looking for\n  writing and <a href=\"https:\/\/www.dreamhost.com\/blog\/how-to-create-content-marketing-strategy\/\">content\n    marketing<\/a> services to increase their brand presence online. I also hope to become a central hub for other\n  writers, marketing professionals, and small business owners to communicate and share information and best practices.\n  It makes me feel great to be able to share relevant information and tips that can help another writer or a small\n  business have an easier time. As long as I am inspiring people in one way or another through my work, I feel like I\u2019m\n  making a difference.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever since she can remember, Michelle S. Loyd has loved writing \u2014 in all its forms. \u201cWriting has always come naturally to me and is one of my favorite ways to pass the time,\u201d she says. \u201cI find myself taking notes and writing things down in the weirdest situations in preparation for a new article, [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":4172,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_yoast_wpseo_metadesc":"","footnotes":""},"class_list":["post-4171","customer-spotlight","type-customer-spotlight","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Corporate Gigs to Freelancer Freedom: How msloydwrites Made the Switch - Website Guides, Tips &amp; Knowledge<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.dream.press\/news\/customer-spotlight\/msloydwrites\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corporate Gigs to Freelancer Freedom: How msloydwrites Made the Switch - Website Guides, Tips &amp; Knowledge\" \/>\n<meta property=\"og:description\" content=\"Ever since she can remember, Michelle S. 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